| Article Index |
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| Company Profiles |
| Import & Distribution Business |
| Key success factors |
| Intelligent Software |
| All Pages |
Company Profiles
| Comseven was established on November 1, 1996. The company started with a single retail shop in Pantip Plaza, which was the leading IT Mall at the time, with only 5 staff. Within 12 years of business, the company has grown into Thailand’s leading importer, distributor and retailer of computer and IT-related products. It currently has a staff of 1200 people. Business Portfolio Com7 International’s business is in the import, distribution and retail of computer and IT related products. The product ranges include computer sets, notebooks and computer components such as CPU, hard disk, main board, monitor, RAM, VGA card, network and accessories. The total sales revenue for the group was 4.5 Billion Baht in 2008, which grew at a rate of 10% from the past year. Our vision is to be the leader in the distribution of technological products, with excellence in service and management. Our mission is to consistently improve quality and efficiency of the organization and service performance in order to achieve competitive advantage, and serve customers with the highest level of satisfaction. Workforce competency Strive continuously to train and improve the skill level of each individual personnel instill in them the highest level of responsibility towards the customer, company and the environment. Latest Technology Constantly develop and use the latest technology in the management of our information and service systems. Form long-term and beneficial relationships Help our partners to penetrate the market in a sustainable way. We are a young, effective, flexible, fast detailed, high technology organization. The company’s corporate culture can be summed up in the following way. |
The company is an authorized distributor and also sole distributor for many leading brands in the industry. Its sales revenue in 2008 amounted to 1.5 Billion Baht, which grew 3% from the past year. Appointed by more than 50 major international brands to be the agent and distributor for their products in Thailand. More than 4,600 products in its portfolio, including, AMD, Apple, ASUS, Acer, HP, Western Digital, EMC, Fujitsu, LG, Samsung and Toshiba to name a few. Customer include dealers, agents, retailers, business in the private sectors and System Integration companies and also manufacturers of computer hardware and IT-related products throughout the country.  The Platinum Service Program, for the first time in the industry, offers 8 types of premium services.
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Our success in both the distribution and retail segments of the industry can largely be attributed to four important factors: systems and logistics, inventory management, information and reporting systems, and cash management.
Systems and Logistics
Speed and accuracy is crucial in delivering the right products at the right time to the dealers and retail stores. With a combination of our barcode system, intelligent logistic software, serial number tracking status, GPS delivery truck tracking system, we are able to guarantee next day delivery to any destination within the country.
Barcode and Serial Number Tracking
Customers can track their claims, and repaired goods. Customers are offered a replacement product for free of use, if the claim or repair takes longer than 2 days.
Intelligent logistic software
Enables us to transfer products from store to store, or store to dealer without relying on the distribution center. Save transportation cost and time, and also lowers inventory storage.
GPS truck tracking system
25 trucks transporting products to customers each day.
Customers can locate their order at any instant, to find out the status of their shipment, giving them a sense of security and comfort.
Distribution center
Bangkok Center – Distributes to Central and Western Region
Chiangmai – Distributes to North, Northeast and Eastern Region
Hadyai – Distributes to South and Southwest Region
Understanding that information is critical in the management of our business, we have developed our own software program to fit our needs. This software which is known as ITEC was developed and implemented in the company in 2003, with great success. It effectively helps us in the management of the following areas: Inventory Management, Information and Reporting Systems One of the key to success in this extremely fast paced business is inventory management and cost control. IT products are now categorized as perishable goods, and require hi-speed and accurate management techniques. Real-time management and control Intelligent software and effective systems make it simple for staff at every level to understand and follow procedures. Internal Auditing Internal auditing and frequent inventory checks make up for human error. The average inventory for all our products is currently 24 days. The goal for this year is 20 days. Our internal software is now used by more than 100 retailers in the country, and has received tremendous positive feedback. We continue to develop and upgrade our software constantly with the aim of making our management even more efficient and effective. |
